Cover image for Friend of a friend ... : understanding the hidden networks that can transform your life and your career / David Burkus.
Friend of a friend ... : understanding the hidden networks that can transform your life and your career / David Burkus.
Publication Information:
Boston : Houghton Mifflin Harcourt, 2018.
Physical Description:
242 pages ; 22 cm
Find strength in weak ties -- See your whole network -- Become a broker and fill structural holes -- Seek out silos -- Build teams from all over your network -- Become a super-connector -- Leverage preferential attachment -- Create the illusion of majority -- Resist homophily -- Skip mixers--share activities instead -- Build stronger ties through multiplexity.
"Burkus shows that most of your best connections do not come from close friends but rather from distant, even long-forgotten contacts; that it's the colleagues and influential acquaintances of your best friends who will play a major role in developing your connections; and that your most valuable network in business has much more to do with how you develop these secondary sources in order to springboard your career"-- Provided by publisher.
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650.13 BUR Book Adult General Collection

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What if all the advice we've heard about networking is wrong?

What if the best way to grow your network isn't by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online tool, but by developing a better understanding of the existing network that's already around you?
We know that it's essential to reach out and build a network. But did you know that it's actually your distant or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same old opportunities we already have?
In this startling new look at the art and science of networking, business school professor David Burkus digs deep to find the unexpected secrets that reveal the best ways to grow your career.
Based on entertaining case studies and scientific research, this practical and revelatory guide shares what the best networkers really do. Forget the outdated advice you've already heard. Learn how to make use of the hidden networks you already have.

Author Notes

DAVID BURKUS is a best-selling author, an award-winning podcaster, and management professor. In 2015, he was named one of the emerging thought leaders most likely to shape the future of business by Thinkers50, the world's premier ranking of management thinkers.

His latest book, Under New Management, reveals the counterintuitive leadership practices that actually enhance engagement and drive performance in companies. He is also the author of The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas . David is a regular contributor to Harvard Business Review and Forbes. His work has been featured in Fast Company, Inc., the Financial Times, Bloomberg BusinessWeek, and on CBS This Morning.

David's innovative views on leadership have earned him invitations to speak to leaders from a variety of organizations. He's delivered keynote speeches and workshops for Fortune 500 companies such as Microsoft, Google, and Stryker; at in-demand conferences such as SXSW and TEDx events; and to governmental leaders and military leaders at the U.S. Naval Academy and Naval Postgraduate School. He's also the host of the award-winning podcast Radio Free Leader.

When he's not speaking or writing, David is in the classroom. He is associate professor of management at Oral Roberts University, where he teaches courses on organizational behavior, creativity and innovation, and strategic leadership. In 2015, David was named one of the Top 40 under 40 Professors Who Inspire. He serves on the advisory board of Fuse Corps, a nonprofit dedicated to making transformative and replicable change in local government.

David lives in Tulsa with his wife and their two boys.

Reviews 2

Publisher's Weekly Review

For those who find even the word networking cringe-worthy, business school professor Burkus (Under New Management) has an appealing take on how to build connections without feeling insincere or sleazy. He finds most conventional wisdom on the subject stale and outdated. Setting out to correct the misconceptions, Burkus observes that making connections is critical to career advancement and that a strong network means the advantage of access to social capital. Rather than offering a plethora of advice, this book provides insights about how networks actually function, such as the following: weak ties can be more valuable than strong ones; the ability to easily navigate a network is more important than how big it is; straddling the gap between several industries is more effective than knowing every person in a single one; organizational silos are valuable-up to a point; and no one benefits from getting too comfortable on a single team. Buoyed by practical advice and prompts for further thought, this is an excellent guide to career advancement for anyone who breaks out in hives at the mere presentation of a business card. Agent: Giles Anderson, Anderson Literary Agency. (May) © Copyright PWxyz, LLC. All rights reserved.

Library Journal Review

In this book, popular TED Talk and Fortune 500 keynote speaker Burkus (leadership, Oral Roberts Univ.; contributor, Harvard Business Review) offers anecdotes and scientific research that reexamine the manner in which businesspeople, entrepreneurs, and job seekers benefit (and fail to benefit) from professional networking. Drawing from such social science principles as structural holes, majority illusion, friendship paradox, self-similarity, and multiplexity, Burkus offers suggestions for expanding as well as strengthening the quality of one's network. He largely debunks the value of participating in traditional networking events and groups (which will come as a great relief to the many people who dread such functions and organizations). He demonstrates the value of making strategic (rather than random) connections and engaging in shared activities among friends and professional contacts. VERDICT This work offers thought-provoking case studies and practical guidelines on a popular but generally misunderstood topic. Of interest to social scientists, business professionals, and job seekers alike.-Alan Farber, Univ. of North Carolina, Chapel Hill © Copyright 2018. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Table of Contents

Introductionp. 1
1 Find Strength in Weak Tiesp. 13
2 Sea Your Whole Networkp. 35
3 Become a Broker and Fill Structural Holesp. 52
4 Seek Out Silosp. 71
5 Build Teams from All Over Your Networkp. 91
6 Become a Super-Connectorp. 106
7 Leverage Preferential Attachmentp. 123
8 Create the Illusion of Majorityp. 141
9 Resist Homophilyp. 158
10 Skip Mixers-Share Activities Insteadp. 174
11 Build Stronger Ties Through Multiplexityp. 192
Conclusionp. 209
Going Furtherp. 216
Acknowledgmentsp. 217
Notesp. 219
Indexp. 234
About the Authorp. 243